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November 5th, 2013
$12.92 at Amazon

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November 5th, 2013
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The Design of Everyday Things


Revised and Expanded Edition


By Don Norman

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The Design of Everyday Things: Revised and Expanded Edition | Paperback | 368 Pages, | ISBN: 9780465050659
Published November 5th, 2013 by Basic Books
$18.99 | $12.92* at Amazon (* as of February 5th)
The Design of Everyday Things: Revised and Expanded Edition | Kindle eBook | 370 Pages, | ISBN: 9780465072996
Published November 5th, 2013 by Basic Books
Visit Amazon to find the Kindle price
The ultimate guide to human-centered design
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.

The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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The Design of Everyday Things


Revised and Expanded Edition


By Don Norman

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